98 per cent of Chili farmers used Gracia last year: Godrej Agrovet

Hyderabad: Godrej Agrovet Limited (GAVL) on Tuesday said that 98 per cent of chili farmers used Gracia, an effective pest management solution for chili crops, last year. Releasing the findings of the survey, which was carried in chili markets across south, the company witnessed 57 per cent of the farmers using Gracia between 15-35 days after transplanting.

“With Gracia offering a prolonged duration of control against thrips if chili crops are treated early, the findings clearly showcase that farmers are finding value in using Gracia early. Additionally, 71 per cent of farmers we surveyed used the solution more than 2 times last year. This reiterates that Gracia is the most popular and go-to-brand for farmers,” said Rajavelu NK, CEO, Crop Protection Business, Godrej Agrovet.

The solution extends beyond pest control. It enhances overall crop health, promoting better-established crops that lead to increased fruit production. The product’s quick knockdown of pests ensures pest-free chilis. Particularly notable is Gracia’s effectiveness in controlling thrips and lepidopteran pests, a major threat to chili crops. Early application prevents thrips build-up, providing long-lasting protection. Moreover, the use of Gracia results in healthier seedlings that require fewer resources, making crop management more efficient and economical for farmers.